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WEBINAR

Maximizing Trial Conversion for Desktop Software

 

Webinar Duration: 61 minutes
Marco Pimentel

Marco Pimentel
CMO
Redbrick and Deskmetrics

Deskmetrics

About Deskmetrics by Redbrick

Deskmetrics is powerful desktop software analytics and complete installation management solution, combined in one sleek platform that helps developers build better software and engage (and convert) more users.

Redbrick is a leading provider of software analytics and distribution technology. With over 4 billion events analyzed, a million users, and 1 Billion downloads tracked, we help companies make better decisions with actionable data. Redbrick was recently awarded the fifth fastest growing company in Canada by Profit 500.

Shannon MacLeod

Shannon MacLeod
Conversion Optimization Consultant
2Checkout

2Checkout
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Trials are the single most effective customer acquisition channel for desktop software. Software developers and marketers are constantly looking for ways to measure - and to increase - their trial conversion rates.

Shannon MacLeod and Marco Pimentel, two digital marketers that focus on desktop software, share best practices and case studies for tracking and maximizing trial conversion rates.

Watch this webinar to learn:

  • The 3 most important KPIs in the trial conversion funnel
  • How to measure your trial conversion rate (without combining three different data sets in Excel)
  • How to increase the number of trial downloads
  • Best practices for presenting offers to trial users
  • How to create a better experience for your customers
  • How Shift utilized Deskmetrics for its Product Hunt launch

Please use #Trial and #Software hashtags to spread the word about this webinar on your social channels

About 2Checkout

Verifone's 2Checkout platform is an all-in-one digital sales optimization solution that drives sales growth across online channels while managing the sales process from end-to-end to allow clients to focus on innovation and delivering exceptional customer experiences.

Get more information at 2Checkout.com

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