The days of "Launch and See" are over. No longer will we exhaust our budgets and then find out if it was money well-spent. Collecting behavioral data is easy, cheap, and fast.
CRO expert Brian Massey takes you through the modern digital design process, showing you where simple experiments ensure that your campaigns go out the door with high conversion rates and fast ROI on your spend.
Watch this webinar and you will learn:
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What is driving the renaissance in behavioral data
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What kind of experiment is used at each stage of design and development
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How a data-driven landing page is crafted
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Why AB testing should be the least common test you execute
Who should watch: Digital marketers, eCommerce, conversion & website optimization, web analytics, online marketing professionals.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
